When Googlebot crawls a page, it should see the page the same way an average user does. For optimal rendering and indexing, always allow Google access to the JavaScript, CSS, and image files used by your website. If your site’s robots.txt file disallows crawling of these assets, it directly harms how well our algorithms render and index your content. This can result in suboptimal rankings.
Recommended action: Use the URL Inspection tool. It will allow you to see exactly how Google sees and renders your content, and it will help you identify and fix a number of indexing issues on your site.
Create unique, accurate page titles
A <title> element tells both users and search engines what the topic of a particular page is. Place the <title> element within the <head> element of the HTML document, and create unique title text for each page on your site.
<html>
<head>
<title>Brandon’s Baseball Cards – Buy Cards, Baseball News, Card Prices</title>
<meta name=”description” content=”Brandon’s Baseball Cards provides a large selection of
vintage and modern baseball cards for sale.
We also offer daily baseball news and events.”>
</head>
<body>
…
